Online Desk: Sprezzatura, a world class standard crafted men’s upscale clothing brand outlet, has formally opened its outlet in the city’s Banani area on Thursday.

Though Sprezzatura was established in 2020 to serve all categories of valued customers, particularly those who care about precision fitting and workmanship quality of their attires, Mirza Faisal Ahmed, Founder and Chief Executive Officer of Sprezzatur, formally inaugurated the brand which has been made its formal journey from today (Thursday).

M Flawlessness is the word that can be used to describe Sprezzatura, a brand name of a delicately crafted men’s upscale clothing brand.

The craftsmanship of the men’s wear is world-class and in many aspects, Sprezzatura’s products exceed many international brands in terms of quality. A shirt bought from Sprezzatura could be compared beyond question with high-end shirts manufactured by some international brands.

“Opening a high-end clothing brand was a passion for me. In fact, my love for Sprezzatura comes as a challenge for me. I noticed that in Bangladesh there are many who are doing quality attire business but the focus on quality of flawless fitting and stitching is missing to many extent,” said Mirza Faisal Ahmed, Founder and Chief Executive Officer of Sprezzatura.

“Majority of my guests buy clothes straight from the racks,” Ahmed added .

For the rest of the guests additional tailoring services are done by our master craftsmen who focus on matching body shape and design patterns, explained Ahmed.

Ahmed, a creative businessman who already had been exposed to 30 years of experience in the international garments industry in Bangladesh and abroad, describes the evolution of his brand as ‘local goes global.’

He dreams of leading his brand one day in the Western world. A perfectionist while manufacturing his own brand, Ahmed also refuses to compromise with quality.

“I will never compromise with quality of my products as I know very well what a slightest deviation means to our guests. We intend to live up to our good reputation and surely many of our guests would testify how we maintain the quality,” said Ahmed.

Sprezzatura plans to introduce blazers in the near future. It also plans to introduce women’s and children’s attire to widen variety of choices while it continues to stay engaged in Research & Development (R&D).